More jobs.
Less guesswork.
Project Perks is software that runs your marketing for you. It turns your team’s job site photos into social posts, captures every lead, and gets you more Google reviews. All powered by AI, built exclusively for home improvement companies.
- AI turns job site photos into social content that brings in work
- Never miss a lead or follow-up that could have become a job
- More Google reviews so homeowners choose you over the competition
AI does the busywork. Real people are always here when you need us.
Two Ways to Grow
Two ways to work with us.
We set it up. Your team runs it.
Use the software yourself
$99
/mo
Done for you
Have our team do it all for you
Done-for-you
service
service
Both built only for home improvement companies.
Sound Familiar?
You’re losing jobs you should be winning.
Not because of your work, but because homeowners never find you first.
It is rarely about your work. It is about everything that happens before and after the phone rings.
01
You forgot to call them back.
A lead comes in Tuesday. By Thursday they’ve signed with someone else, a $4,000 job you never knew you lost.
02
Your crew does incredible work. Nobody sees it.
Before-and-afters that would stop a homeowner mid-scroll, sitting on a camera roll. That content already exists.
03
Your social has gone quiet for months.
You mean to post this week. Then a job runs long. Your competitor posts every week, so homeowners know their name, not yours.
04
Almost no Google reviews.
80% of homeowners check Google reviews before they ever call. If your competitor has 90 and you have 12, they get the first call.
How We Get You More Work
Every feature exists for one reason. More jobs.
Turn your team into your content crew
Your crew is already on job sites with phones. Each one gets a personal upload link. They snap a photo, AI writes a caption in your voice, you tap approve, and it posts to Facebook and Instagram.
Reward your team for reviews
Personal QR codes plus AI that credits the right person, turn happy customers into a steady stream of Google reviews.
Never lose a lead
Website and Meta leads land in one pipeline, scored hot, warm, or cold the moment they arrive.
Know who to call
An AI digest each morning shows who came in, who’s gone quiet, and who’s worth calling first.
You Are Never On Your Own
AI does the work. Real people have your back.
Project Perks uses AI to handle the marketing you never have time for. But you will always have real people behind it. Live chat support when you need a hand. Twice-monthly group coaching with our founder. And hands-on training for your whole team in English and Spanish.
- Live human chat support
- Twice-monthly group coaching with our founder
- English and Spanish training for your whole team
Project Perks SupportReal person · online now
Hey! Want a hand setting up your team’s upload links?
Yes please 🙌
On it. I’ll walk you through it right now.
Group coaching with our founderTwice a month, live on Zoom
How It Works
Set it up once. Use it every day.
Connect your leads
Add the lead widget and connect your Meta Lead Ads.
Invite your team
Share upload links so your crew can capture photos, videos, and reviews.
AI does the busywork
It organizes leads, writes captions, detects review mentions, and scores every inquiry.
You stay in the know
Each morning you know who to call, who to follow up with, and what just posted.
Our Roots
From Countertop Marketing Co. to Project Perks.
We started in one of the most competitive home improvement niches on the planet: countertops. What we built there worked so well that flooring, cabinet, and kitchen & bath companies started asking for the same playbook. Same team. Same values. Bigger platform.
Countertop Marketing Co.The brand we grew from
THE START
Hey Remodelers
Launched serving remodelers with a proven marketing playbook.
THE GROWTH
Countertop Marketing Co.
Grew into the go-to name in one of the toughest home improvement niches.
TODAY
Project Perks
Expanded into a full platform serving the entire home improvement space.
Lite CRM or Your CRM
Already have a CRM? Great. Don’t have one? Still fine.
Connect GoHighLevel and leads flow in automatically. Or use our built-in AI pipeline with notes, tags, hot/warm/cold scoring, and instant notifications. Simple enough to actually use. Powerful enough that nothing falls through.
- Connect GoHighLevel, with more integrations coming soon
- Or use Lite CRM with AI lead scoring built in
- Either way, nothing slips through the cracks
Meta Lead Ads
Homeowners are on Facebook right now looking for exactly what you do.
The company that sees the lead first usually wins the job.
- Every Meta lead lands in your pipeline the instant it’s submitted, with no manual exports.
- AI scores each one hot, warm, or cold and flags anything out of area.
New to Meta ads? For a one-time $1,000 setup fee, our team will build and launch your campaign for you, live the same day.
Want Someone to Do It All For You?
The Trust Method: our done-for-you marketing service.
Project Perks gives you the tools. The Trust Method does it for you. From authentic short-form video and Meta ads to websites, Google, and full campaign management, our team handles everything so you can focus on the jobs.
Starting at $1,999/mo + ad spend. 6-month commitment.
The Trust Method is the done-for-you service from our agency team. Software is month to month. Done For You is a 6-month commitment. Both are built exclusively for home improvement companies.
The Trust Method includes
Full-service, handled by our team- Authentic video ads that make homeowners feel like they already know you
- Full Meta and Google ad management, handled end to end
- Website, CRM, SEO, and Google Maps: the complete growth system
- Ongoing campaign management and reporting
$1,999/mo6-month commitment
Pricing
Simple pricing. One goal: more jobs.
Everything included in core. Add AI assistants as you grow. Founding members lock in their perks!
$99-449/mo
Core platform. Everything included.
- Lead capture widget with guided intake
- Meta Lead Ads direct connection
- AI pipeline with hot, warm, cold scoring
- Instant lead notifications + out-of-area filtering
- Sales Assistant: AI morning follow-up digest
- Social Assistant: photos into posts automatically
- Employee rewards for photos, videos & reviews
- English & Spanish team training + on-demand training library
Plus twice-monthly group coaching with our founder, included free.
Optional Add-On · One-Time Fee
Meta Ads Setup Session
Available to core platform members. For companies that want to start running Meta Lead Ads the right way, our team joins a 60-minute Zoom, takes control of your screen, and gets your campaign live the same day. One-time fee, no monthly charge.
- Campaign live in 60 minutes
- Connected directly to your pipeline
- Leads start flowing same day
Always Getting Better
We’re just getting started.
New AI assistants rolling out continuously, all built around one goal: more jobs. Founding members get early access to everything first.
Google Maps AssistantMeta Ads AssistantGoogle Ads AssistantContent & SEO AssistantReporting & InsightsMore integrations
Ready to stop leaving jobs on the table?
Book your 20-minute demo below. Posts, reviews, and leads could be handled in a few days.