Why Video Ads Often Outperform Photo Ads on Meta for Contractors

Most contractors do not have an ad problem. They have an attention problem. You can have great project photos, a decent offer, and a fair budget, but if your Meta ads are not stopping the scroll, none of that matters. People move fast on Facebook and Instagram. They are not studying every ad they see. […]

How Much Should a Home Improvement Company Spend on Meta Ads?

The question we get asked the most is “What is the right budget to put into Meta ads? Five hundred a month? Two thousand? Whatever is left over after payroll?” Here is the honest answer. There is no one-size-fits-all. A budget for a Countertops company can be very different from a Flooring company. To come […]

Why Local Search & SEO Is The New “Make Or Break” For Home Renovation Shops

A lot of home renovation shops do solid work and still struggle to grow. Not because the work is bad. Not because there is no demand. The problem often starts before the phone ever rings. Today, homeowners search locally, compare options, read reviews, look at photos, and check websites before they decide who feels worth […]

Reasons Not To Use Homeadvisor For Your K&B Company

Do you use Homeadvisor for your K&B or countertop business? I’ll explain why you shouldn’t in my video. A few disadvantages are: Leads are sent to 3-8 other businesses. If the lead doesn’t convert, you still pay for it. Lots of complaints from the support businesses get from them.

Google Search Page For K&B and Countertop Companies

Find out what where you want to be on a search page for you K&B or countertop business.